A Prescription for Business Transformation and Success
Leverage information across your enterprise and around the world. Eliminate long, costly “IT transformation” projects. Improve visibility into customers, operational processes and product safety for faster, smarter decision making.
Pharmaceutical and life sciences companies run on data. Data are the cornerstone of your business and determiners of success or failure. It’s time to exploit your data more effectively. The right analytics can play a critical role in meeting strategic business objectives, being fully compliant, hitting clinical milestones, and achieving superior revenue and profit results. Achieving first-to-market success can’t wait for expensive IT projects to link business processes in order to get the right answers.
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Rapid, Powerful Analytics Ensures Successful Outcomes
With the Qlik® Business Discovery platform, pharmaceutical companies can:
- Improve visibility into physician influencers and KOLs
- Transform sales operations
- Execute more effective sales and marketing strategies and tactics
- Accelerate clinical development and monetization of new therapeutics
- Streamline product approvals and improve regulatory oversight
- Reduce operational costs and streamline processes
- Increase pharmacovigilance and mitigate risks
The Qlik Customer Experience
Discover why 20 of the top 20 pharmaceutical and biotech companies worldwide have turned to QlikView® and Qlik® Sense™ to overcome information challenges and improve performance.
Faster and more frequent information
The shift to best-in-class business processes, such as closed-loop marketing, requires faster and more frequent information updates. The Qlik platform speeds up the analysis of data from CRM, ERP, e-detailing websites, and third-party databases. QlikView and Qlik Sense answers are shared easily across interdependent business functions, enabling entire pharmaceutical enterprises and their partners to work more effectively.
Sales & Marketing
Resonate with today’s customer. Shift from simple sales force automation to sales force effectiveness. Know and target the current attitudes, requirements and behaviors of healthcare providers and consumers. Using the Qlik platform, sales and marketing teams:
- Improve physician profiling and segmentation
- Target customers proactively versus merely reporting on past interactions
- Track real-time sales and campaign performance on dashboards and scorecards
- Update e-detailing websites and marketing campaigns within days
Research & Development
Improve predictability of R&D investments. Smart R&D ensures long-term competitiveness. Robust analytics and predictive modeling help identify and execute the best opportunities. Using the Qlik platform, senior executives and research teams:
- Share cross-functional visibility with sales, marketing and pharmacological discovery
- Focus on projects that deliver highest value and best fit with corporate strategy
- Accelerate clinical trial processes and regulatory approvals
- Simplify data exchange for complex trials with multiple collaborators
- Increase the speed and depth of analysis for large studies with very high data volume
Supply Chain
Integrate your global supply chain. Supply and distribution channels can vary considerably by geography, product type, local regulatory approvals, commercial relationships, and other factors – and those variances have a direct effect on cost and competitiveness. Using the Qlik platform, supply chain managers can:
- Increase collaboration with customers and partners
- Improve visibility into inventories at distributors and major pharmacies
- Eliminate data errors and redundancies across supply chain databases
- Reduce stock outages, surpluses and operational costs
- Track conformance with Pharmaceutical Supply Chain Initiative (PSCI) best practices
Manufacturing
Drive production with the right information engine
When looking to reduce production costs, pharmaceutical manufacturers must still ensure the quality and safety of products. Initiatives by regulatory agencies for electronic record keeping add further incentives to modernize processes. Using the Qlik platform, production planners and managers:
- Refine/extend process improvement methodologies (Six Sigma, Lean)
- Work with dashboards and reporting customized to area of responsibility
- Integrate production data with other business and compliance data
- Contribute to higher levels of customer service and regulatory confidence
- Extend operational cost reductions beyond the production floor
Regulatory Compliance
Minimize compliance risks and costs. Companies tend to approach each compliance requirement as a separate management program. Best practice pharmaceutical companies integrate compliance governance within their enterprise processes. Using the Qlik platform, corporate compliance officers can:
- Implement an enterprise compliance architecture
- Collect, organize, and analyze large volumes of compliance data
- Standardize analysis and reporting for a myriad of regulatory standards
- Track effectiveness of compliance programs
- Reduce the risk and cost of compliance
Finance
Simplify the job with better answers and process. Companies need more automated and agile processes to manage and report financial performance. But manual intervention and poor visibility into accounting processes and the underlying data create obstacles. Using the Qlik platform, financial executives:
- Automate processes to consolidate financial reporting
- Track P/L views from the enterprise to individual cost centers
- Improve financial controls and predictability of performance
- Follow progress toward revenue targets with scorecard KPIs
- Reduce the time and cost of regulatory compliance (IFRS, SOX, etc.)